San-X head designer and creator of Tarepanda, Hikaru Suemasa said in 1999: "It's not just being cute. There is something different - a relaxed look, powerless". Tarepanda was created by Hikaru Suemasa (ja:末政ひかる) in 1995 and went on to be such a success that in 1998 San-X turned into a full-scale character development and licensing company. The San-X characters Tarepanda and Rilakkuma were described as "huge hits in Japan" that were rising in the Character Databank character popularity charts while Sanrio's Hello Kitty character slumped in popularity, especially in Japan. Before Tarepanda became a hit, most of San-X products did not rely on characters. They continue to sell products like stationery with scenic shots and illustrations. Each character has its own quirky traits; for example, Momobuta is a pig with a head shaped like a peach, who enjoys karaoke and painting her nails. All characters are depicted as living in a three-story house, owned by Landlord (大家さん, Ōkasan), whose design looks like the CEO of JO1's management company, Choi Shin-hwa.巻頭大特集 サンリオが大好き! TS ONE視聴エリア日本全国へ拡大＋PC視聴対応！

Meanwhile, Gantu gets the wrong experiment and Dorkifier is released on the town, sticking people including Stitch, Yuna, Hiroman, and Pleakley in ridiculous outfits. Meanwhile, Jumba and Pleakley find a letter for Yuna. Yuna tells Stitch the story of Captain Khan, so Stitch decides to find the pirate and his ship. Yuna feels guilty for not believing Stitch and goes to find him at school, but then gets attacked by Plasmoid and Splodyhead. In 1987 San-X created Pinny-Mu, their biggest character up until then. Yuna then blames Angel for "ruining everything" since she arrived, leading Angel to leave in disgrace. It's Valentine's Day and everyone goes to a chocolate factory where Angel is performing. Anime News Network. Retrieved 26 October 2022. Japan's Ministry of Agriculture, Forestry and Fisheries already appointed Kirimi-chan. CNET. Retrieved 5 November 2022. Hello Kitty's success has tended to overshadow Sanrio's more than 400 other characters. These "amateurish" or flawed aspects are what set yuru-chara apart from professionally created corporate mascots (e.g. Domo-kun), professional sports mascots (such as those of Nippon Professional Baseball teams), and commercially oriented characters such as Hello Kitty and Rilakkuma - all of which are also commonplace in Japan.

Kawaii Resin Keychains

Wikimedia Commons has media related to Yuru-chara. Yuru-chara try to portray some aspect of the place they are representing, be it local produce, a historical figure or legend, local wildlife, architecture or geography. They are characterized by their kawaii resin keychains (cute) and unsophisticated designs, often incorporating motifs that represent local culture, history or produce. They may be created by local government or other organizations to stimulate tourism and economic development, or created by a company to build on their corporate identity. Walker, Esther (21 May 2008). "Top cat: how 'Hello Kitty' conquered the world". The unveiling of Sento-kun in 2008 created a lot of negative publicity, since he was regarded as "ugly" and even "blasphemous". 2000s, and despite the negative connotations the title has been embraced by fans and promoters. Financial Times. Archived from the original on 24 October 2022. Retrieved 24 October 2022. Japan's fisheries ministry is hoping that appointing Kirimichan, a popular character in the shape of a salmon fillet, as a brand ambassador will shore up demand and lure younger customers to supermarket fish counters. Archived from the original on 2013-05-12. Official Sanrio blog as verified by "リトルツインスターズ｜サンリオ".

Archived from the original on 2022-09-19. Official Sanrio blog as verified by "リトルツインスターズ｜サンリオ". Archived from the original on 2016-03-06. Official Sanrio blog as verified by "リトルツインスターズ｜サンリオ". 23 April 2021. Archived from the original on 2021-04-23. the tiny flour dough fairy Cogimyun. Cogimyun" Character Gets Anime Shorts". Hämsterviel gets Jumba to absorb power from the Spiritual Stone so he can gain ultimate power, while Yuna plans to break a shrunken-down Stitch out of the American football-shaped container Hämsterviel put him in. Sanrio's Mewkledreamy Character Gets Spring TV Anime by J.C. In 1999 Kogepan was created, which was adapted to an anime series in 2001. Mamegoma was created in 2005 and adapted to an anime series in 2009. In 2003, Aki Kondo created Rilakkuma, San-X's most successful character to date. She got the idea for the series when she read about a guide dog working with a Sanrio employee. It is the second television series in the franchise, following Lilo & Stitch: The Series (2003-2006) and preceding Stitch & Ai (2017). It was produced by Madhouse for its first two seasons (2008-2010), and by Shin-Ei Animation for its third season (2010-2011) and two post-series TV specials (2012 and 2015). Walt Disney Television International Japan co-produced all episodes and specials.